To make the most of your MailChimp newsletter, you really need a way for your readers to share what you’ve written. By adding social media sharing icons, you make it easier for your information to go viral. MailChimp makes it very easy to do this. While editing your email, add this code where you want your icons to appear:
These are the icons that it will create:
You can also use many of MailChimp’s built in merge tags to add other useful links to your email, including things like “Forward to a Friend”.
Simply edit the section where you want them to appear and use the Merge Tag drop down to choose the ones you want to insert. Hopefully you are already using them to personalize you email, but if not, check out all the available merge tags and start using them today! http://kb.mailchimp.com/merge-tags/all-the-merge-tags-cheatsheet